Year: March, 2014
A 24 hr challenge.
Frontfoot. The first ever project by Aghaaz. The idea of Frontfoot was conceived for the purpose of social awareness for a social ad film festival. But by the time we could start our work on the film, there was only a day left for the submission. Hence, the execution of the project was a tough task, more so due to lack of experience. To add to the tension, the shoot was to be done in the Mumbai local train. But the team took it up as a challenge and went on floor completely prepared.
The strong preparation helped us wrap up the shoot in almost 3 hours which was very unexpected even to the crew. Further, the post-production, including the edit, music and the CC was done in another few hours and this is how Frontfoot was a project completed in 1 day. Eventually, the film went on to win many awards at Indian film festivals. It also got officially selected at many international film festivals. To our surprise the film went viral on social media. To this day, Frontfoot has gained over 3m views on YouTube. The acting talent from the film started getting recognized. And as a short-filmmaker, such an overwhelming response in your first project itself, only brings immense joy and pride. Frontfoot gave us an added responsibility as a team to create such good content on every other project.